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PPC Advertising

Masterclass in Driving Traffic to Your Home Care Website and Having Visitors Engage [Video]

In today’s market, your home care website is critically important. To be effective, it needs to attract visitors and then get them to engage with you. We have two fantastic experts to tell us how to succeed: Jason Chagnon from Providentia Martketing and Kamran Nassar from AideQuest.Key topics covered are as follows:The importance and benefit of attractive both potential clients and caregivers to your websiteHow to design your site to be found on Google with Search Engine Optimization (SEO)How to keep people on your website when they get there and have them connect to you via Conversion Rate Optimization (CRO).What’s great about this episode is that both experts explain difficult concepts using simple language and stories.Jason also shared that Providentia Marketing would be happy to have a free no obligation call with your agency and that if you just have a quick question, you can email him on [email protected] Nassar has started a new company called AidQuest that helps agencies to quickly engage with website visitors (both prospective clients and caregivers) 24 hours a day. Home Care Heroes is produced and sponsored by Ankota – the Software for the Heroes of Home Care. We truly embrace the notion that caregivers and home care companies are heroes. Our top priorities are simplicity, caregiver retention and outstanding service. Visit us at https://www.ankota.com

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PPC Advertising

Super fast website conversion improvements [Video]

There’s low-hanging fruit when it comes to getting more clicks, calls and enquiries from your website. In this video, we go through some fast conversion rate optimisation tips, things you could fix up in minutes.You’ll find even more tips here: https://taleist.agency/7thingsThis video is extracted from a live Taleist Stand Out Session. Every week in a Stand Out Session, one of our Sydney-based direct response copywriters gives his best tips and answers your questions live. If you have a copywriting question, come to a Stand Out Session or ask your question in advance at https://taleist.agency/SOSBUT before you go, be sure to click like on this video and subscribe to our channel for more copywriting tips.

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PPC Advertising

Retail Roundtable: 5 Things You Need to Know Before Black Friday – Management One and BRA [Video]

Join Management One and the Board Retailers Association as we cut through the noise and deliver your easy checklist of 5 things you absolutely need to know and do before Black Friday to make sure your business is ready for 2022.As we begin to plan for 2022, retailers need to focus NOW on key areas in their business to set the stage for success through the holidays and into next year.  Without a doubt, the holiday season will be quite different than last year for both retailers and consumers, so how can you prepare for the unknown? From year-end tax strategies to digital marketing and supply chain moves, retailers will have their hands full in Q4 trying to navigate the challenges. It can be easy to lose sight of what is MOST important and impactful before the new year begins.Our live Q&A includes Paul Erickson of M1 and Doug Works of BRA speaking with Jeff Plattman of CohnReznick, one of the nation’s largest accounting, tax and business advisory firms, to get an informed perspective on how successful retailers need to plan their year-end to be set up for 2022.For more information about working with Management One and the Board Retailers Association, click here: https://www.management-one.com/board-retailers-associationTo join BRA, please visit this link here: https://www.boardretailers.org/retail-membership/Looking to speak with our panelists Doug or Jeff directly? Here you go! Doug Works: [email protected] Plattman: [email protected]

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PPC Advertising

B2B Targeting On Facebook For Lead Generation | Advanced B2B Targeting For Lead Generation [Video]

B2B Targeting On Facebook For Lead Generation | Advanced B2B Targeting For Lead GenerationWelcome To My Channel “Dekker Fraser”Subscribe Here: https://cutt.ly/mTeqlqbFacebook B2B Advertising Course: https://www.udemy.com/course/facebook…Hello There!Dekker Fraser has released a new video. Today’s video is about B2B Targeting On Facebook For Lead Generation. Facebook is often overlooked as a lead generation tool by B2B marketers. Yet, it’s the largest social network and swimming with potential B2B leads. Forty-eight percent of B2B decision-makers use Facebook for research. And these decision-makers spend 74 percent more time than other people on Facebook. Facebook is an effective B2B lead generation tool. But it takes thought and strategy to see the results you’re looking for. In this video, I will walk you through how to generate B2B leads on Facebook.The biggest challenge with B2B advertising on Facebook is getting the targeting right. The best tool to solve this problem is LeadEnforce: https://leadenforce.com/?ref_id=7y4qb…📽️Watch Related Videos📽️✔️Cold Email Course➣ https://youtu.be/GgehJtgbyDs✔️Digital Marketing Course B2B➣ https://youtu.be/PTLsUuVTTZg✔️Marketing Psychology Course➣ https://youtu.be/gEhlif9WWD4✔️Conversion Rate Optimization CRO B2B➣ https://youtu.be/JFtoVM-7lPsWatch the entire video to know more about B2B Targeting On Facebook For Lead Generation. Comment below and let us know if you are interested in B2B Targeting On Facebook For Lead Generation. Feel free to share your experience too.Give this video a Thumbs-Up and press the Bell Icon for more videos like this.Don’t forget to SUBSCRIBE to my channel “Dekker Fraser”.#B2B#B2BMarketing#FacebookLeadGeneration#LeadGeneration#LeadGenerationStretagy#FacebookAds#FacebookAdsTargeting#DekkerFraser

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PPC Advertising

C.R.O – How to lift Conversion Rate in Fashion eCommerce [Video]

Join this free webinar that will help you understand how to improve your eCommerce results and increase your Conversion Rate! 👉 What are the topics?📍 Measure your micro-conversions;📍 Increase product findability;📍 Use psychological triggers to convert more;📍 Less hesitation, less cart abandonment;📍 Remove roadblocks from cart and checkout

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PPC Advertising

Get 10x Cheaper Cost Per Sale Than All Your PPC Competitors In Any Niche [Video]

Want what the 500 pound gorilla in your space gets with their PPC ADs? It starts with this system and creating all your ADs the right way.Visit our site : https://guaranteedppc.com/blog/Timestamps3:15 What this technique is about and how it is related to starting offany business from scratch.9:26 Custom Audiences 1.Display Ads 2. Search Ads10:52 Competitor searches Regular Searches13:41 Guaranteed Cheaper than all other shipping providers17:48 LP – Talk to a specialist about instantly saving you moneyVideo Keywords – ppc competitors,ppc competition,competitors,ppc shooting,ppc strategies,ppc ads,conversion,cheaper cost per sale,amazon ppc optimization,ecommerce,amazon ppc tips,making money ppc strategies,ppc,advertising,visual website optimizer,more profit,payperclick,business marketing,marketing strategy,website,advanced amazon ppc strategies,amazon ppc bids,marketing social,online marketing,amazon ppc for beginners,digital marketing,marketing#PPC #PPCAds #Competitors

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PPC Advertising

Omnichannel Marketing: The Best Way to Grow Exponentially [Video]

Omnichannel marketing is the best way to drive customers your business again and again.Read the full blog here!: https://www.logicalposition.com/blog/time-tested-strategies-to-correct-three-common-omni-channel-marketing-mistakesWhen you’re making the jump from an individual marketing platform or two (like Google Ads, SEO, Facebook, or Email Marketing) it can be overwhelming to try to figure out to balance all of those services at once in a way that adds up to something greater. Today we show you how to take your business to the next level with Omnichannel and the 3 big mistakes to avoid.Mistake #1 -Not Diversifying your Traffic SourcesThink of traffic like an investment portfolio. Don’t put all your eggs in one basket. Many new marketers rely on Google Ads for 80-90% of their site traffic. Relying on a single source is risky. Facebook’s a great place to start diversifying. You can use existing customer info to create lookalike audiences. SEO is a great place to increase organic traffic, which is more important than ever with emerging privacy lwas.Mistake #2 -Not Addressing Website Conversion IssuesTraffic is only one half of the equation. The goal of driving traffic is to create conversions. Take the time to evaluate your customer’s website experience so you can perform the proper conversion rate optimization. Even minor improvements in conversion rate can equal significant revenue gains. Find out where traffic is dropping off and then slowly make iterations to improve conversions.Mistake #3 -Focusing only on Advertising while Ignoring Customer RetentionDriving new traffic is the most expensive phase of omnichannel marketing. People often spend too much time chasing new customers while ignoring their existing ones. People who’ve bought from you before are the most likely to buy again! Improve retention by focusing on Email marketing. You can set up automations that will work for you 24/7. Create a welcome, win-back, and abandoned cart series. Next consider creating a loyalty program on your website to reward returning customers. You can use this data you collect to enhance other parts of your sales funnel. We recommend www.smile.io a free option for SMBs and www.loyaltylion.com for mid-market & enterprise.

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PPC Advertising

How to Optimize Google Ads that are not converting! [Video]

Are you looking to improve the efficiency of your google ads? Adding Structured Snippets in Google Adwords can increase the leads that your ads generated, leading in higher sales. Check out this video to learn how you can add this extension to your ad!Wanna run this campaign for your Business? Apply today: https://clicksgeek.com/apply-todayMore about us, our free training, and our courses: https://linktr.ee/clicksgeek⏱️TIMESTAMPS⏱️0:00 Intro 0:16 Google Ads optimization2:23 Outro———- RELATED VIDEOS ———-1. Google Ads Optimization: Watch Me Optimize My Brothers New Campaign!https://youtu.be/_jJ83ALXw0I2. Google Ads Optimization Part 2 | 28 Leads in 30 Dayshttps://youtu.be/UYWwC74j4oU3. Keyword Optimization For Google Ads | Drop ‘Dead-Weight’ Keywordshttps://youtu.be/0hTZp2d5xA84. Search Terms Report | Use Google Ads Search Terms For Better Performancehttps://youtu.be/GdT7kG78CVM *************************************************************************#GoogleAdwords #Googleads #Googleadsextensios #googleadstutorial #ppc #structuredsnippets

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PPC Advertising

Ecommerce Website Tips and Tricks: Post-purchase CRO, Customer Support, and Email Marketing [Video]

In this video, Eric shares his best practices around Ecommerce Website Tips and Tricks: Post-purchase CRO, Customer Support, and Email Marketing.Eric built a tool called ReConvert ​that helps people drive more sales on the customer thank you page.Here are a few of his best tips and tricks:- It’s super important that you optimize your thank you page. We’ve taken customers from 0 to as high as a 10% conversion on thank you pages. Transactional emails drive traffic to thank you page and based on our data, customers visit the thank you pages on average 2.7 times per order.- A great way to upsell and cross-sell products is by offering same product purchased at additional discount, only now for the next few minutes. If they decline, offer the same product with even bigger discount.- Offer multiple types of offers since different customers respond differently to various offers.- We’ve seen the following be super effective: On the thank you page, display a popup with time sensitive offer on entire store, where the discount auto applies.- Cart recovery is the most powerful automation for ecommerce stores. Make sure you keep testing and optimizing. You can learn more about ReConvert here: https://www.reconvert.io/#ecommerce #ecom #ecomm #ecommercetip #ecommercetips #ecommercetipsandtricks #postpurchase #cro #customersupport #emailmarketing

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PPC Advertising

Q4 Strategy for Amazon Advertising in 2021: How Do You Prepare? [PPC Den Podcast 147] [Video]

Three different badgers grace us this week to offer 3 areas to edit your existing Amazon Advertising strategy to increase growth for Q4 in 2021. Things are very different with Amazon PPC this year– inventory issues a-plenty and rising CPCs, to name a couple– but we believe you’ll want to edit your budgets, bids, and marketing approach this holiday season. We’ll see you in The Badger Den!Highlights0:00 Intro — The more, the merrier2:30 What’s different about Amazon PPC in Q4 2021? 9:25 Budgets and Bids 16:20 Remarketing23:00 What to consider for your unique strategy/ approach24:44 Outro – Our holiday wishlist If you like what you hear, please give this video a Thumbs Up and share with your friends!Resources & Links– Ramping Up for Cyber Monday & Black Friday with Data Driven PPC Strategies — https://www.adbadger.com/blog/ppc-den-podcast-ep-52/– Lower Rising CPC on Amazon Playlist https://www.youtube.com/playlist?list=PL7t3mNEQ6RO0NnA26AZwcwJdPjDPlpOCq– Never miss the latest in Amazon PPC tips and best practices: https://www.adbadger.com/newsletter/All our episodes and show notes are available at https://www.adbadger.com/podcast​​​​​Get the Ad Badger App here: https://www.adbadger.com/The most powerful toolset to manage, automate, and monitor your Amazon campaigns around the clock.-Host and Executive Producer: Michael Erickson FacchinGuest Co-Host: Ryan Hofacre, Michael TejedaSenior Producer: Nancy Lili GonzalezVideo and Audio Editor: Pedro Moreno Graphic Designer: Emma Walker

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PPC Advertising

Google Ads Keyword Bidding Optimize your ads! [Video]

In this video, we will show you our strategy for Google Adwords keyword bid adjustments. Routinely adjusting your keyword bids is important to make sure your ads are optimal and you are not wasting any money in your efforts. Wanna run this campaign for your Business? Apply today: https://clicksgeek.com/apply-todayMore about us, our free training, and our courses: https://linktr.ee/clicksgeek⏱️TIMESTAMPS⏱️0:00 Intro 0:12 Google ads keyword bidding optimization2:30 Outro———- RELATED VIDEOS ———-1. What Should Your Google ADS Bidding Strategy Be? – Google Ads PPC Campaignhttps://youtu.be/SlcPGeaNlkM2. Which is The Best Bidding Option For an Advertiser?https://youtu.be/JqiQ4GXtAFs3. Google Ads Bidding | Which Strategy Works The Best?https://youtu.be/fSSXZTjQ0iw4. 2021 Bid Strategy For Google Ads | What Should Your Bidding Strategy Be?https://youtu.be/2Pow_dmd9aw*************************************************************************#GoogleAds #GoogleAdwords #Googleadstutorial #PPC #Googleadsbidding #Googleadshowto

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PPC Advertising

Q4 Trends on Amazon [Video]

When we look back at Q4 on Amazon over the last few years, there are a number of trends we see in regards to CPC, Traffic, Conversion Rate, ACoS and more. Knowing what we know about Q4 and how things typically play out, how can we use this information to be proactive vs reactive with our strategy? On this week’s episode, Matt and Joe will tell you what they anticipate heading into the holiday season and how to take into account 2021 specific challenges, such as inventory, when building out and optimizing your campaigns. Connect with Ad Advance: www.adadvance.com