Check out the new funnel reports in GA4 (Google Analytics 4) [Video]

Check out the new funnel reports in GA4 (Google Analytics 4)

Learn about the new ‘User Purchase Journey’ report and how to add your own custom funnel reports to Google Analytics. These reports let you visualize how people engage with content, including pages, products, and other events in GA4 (Google Analytics 4). Let’s get started!

YOUR EXTRA RESOURCES:
○ Create funnels in GA4 – https://youtu.be/xLxOLg5e7bA
○ Full GA4 tutorial – https://youtu.be/Xzvn_kBmIRw
○ GA4 Course (paid) – https://www.lovesdata.com/courses/google-analytics-4
○ GA4 Course (free) – https://www.lovesdata.com/courses/analytics-essentials

JUMP TO A TOPIC:
00:00 Introduction
00:31 New ‘User Purchase Journey’ report
02:07 Adding custom funnels to GA4
02:57 Funnel exploration
03:38 Add the funnel to the standard reports
04:01 Save the funnel to the ‘Library’
04:57 Adding the report to the menu
05:49 Conclusion

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