Flywheel Digital on building long-term customer relationships [Video]

Measurement and insights are fundamental for marketers, especially when they have to ensure every ad dollar they spend is productive.

At unBoxed 2022, the annual Amazon Ads conference, held at the Jacob Javits Center in New York City from October 25 through 27, we sat down with Drew Habeck, senior vice president client services, who leads the media team at Flywheel Digital. Flywheel Digital is a managed service provider that offers proprietary technology tools along with media and retail management to help advertisers automate and optimize Amazon Ads campaigns.

During the conversation, Habeck shared how brands can grow their businesses using measurement in the midst of change in the ad industry and during times of economy uncertainty while also staying focused on developing stronger relationships with their customers.