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From Click to Conversion: Boost Paid Media ROI with Performance Creatives [Video]

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Marketing Analytics and Reporting

From Click to Conversion: Boost Paid Media ROI with Performance Creatives

🚀 Join us as we delve deep into the world of paid performance! No fluff, just practical insights on ramping up your paid performance through strategic creative development! 🎨💡

🔥 Discussion Points:

– Why creative development is a game-changer for paid performance.
– Reading the signs that show your creatives need an upgrade.
– Crafting effective plans for your creative campaigns.
– Road-tested methods for testing and optimizing your creatives.
– Navigating potential pitfalls in the creative development landscape.

Creatives should be part of your strategy from the early planning stages. Keep your message clear, bold, and attractive and don’t stuff too much information in your creatives.

🔍 Hear more insights in this webinar with Hop Online’s CMO, Terez Tocheva, and our Digital Strategist, Miglena Angelova!


Timestamps:

00:00 Intro
02:34 The Importance of Creative Development for Paid Performance
04:49 When Should You Think about Creatives?
06:36 How to Evaluate If You Need Better Creatives
09:55 The Best Approach for Planning and Testing Creatives
13:25 When Do You Need Creative Refresh?
17:25 Pitfalls to Avoid in Creative Planning
21:16 Creative vs. Copy: Which Is More Important?
23:46 The Importance of Clear Messaging in Creatives
25:39 Final Thoughts


🔔 For more insights and personalized advice, reach out to us on LinkedIn:

Terez Tocheva: https://linkedin.com/in/tereztocheva/
Miglena Angelova: https://www.linkedin.com/in/miglena-angelova-52270395/

Explore Hop Online: https://hop.online/

Watch next: https://youtu.be/zXJt53WiYfI


Stay tuned for more webinars by subscribing to our channel and hitting the bell icon for updates.

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