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Search Engine Optimization

Google Answers If Core Update Ranking Losses Are A Soft Penalty [Video]

Google’s Office Hours Hangout featured a question about algorithm updates and whether the rankings of a negatively affected site is suppressed by a “soft penalty.”

The person asking the question made reference to a soft penalty, which is a phrase that’s been around for several years but isn’t really a thing.

They also make reference to suffering from a “flag” that’s been assigned to their site, which alludes to Google having marked the site in some way, as in flagged.

Here is the question:

“Both of my websites have been hit by different updates, around 90% drops and are suffering from some type of flag that is suppressing our sites until the soft penalty is lifted.

Or… is there even a soft penalty? “

This is the answer:

“No, the named updates that we publish on the rankings updates page on Search Central are not penalties in any shape or form.”

That confirms that any ranking drops associated with a named Google updateis not a …

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Search Engine Optimization

How to get on the first page of Google in 1 min with SEO expert Peter Van Der Graaf [Video]

Win cool SEO prizes and get weekly knowledge bomb recaps in your inbox! https://seo.video/recap How to get on the first page of Google in 1 min with SEO expert Peter Van Der Graaf #Shorts#SEO #SearchEngineOptimization #SEOvideoSHOW Follow us:https://youtube.seo.videohttps://www.twitter.com/seovideoshowhttps://www.facebook.com/seovideoshowhttps://www.linkedin.com/company/seovideoshowhttps://g.page/seovideoshowChat live: https://seo.video/discordContact us:Paul Andre "DRE" de Veraweb: https://seo.videoemail: [email protected]: (323) 523-5122

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Search Engine Optimization

How to get on the first page of Google in 1 min with SEO expert Jenny Abouobaia [Video]

Win cool SEO prizes and get weekly knowledge bomb recaps in your inbox! https://seo.video/recap How to get on the first page of Google in 1 min with SEO expert Jenny Abouobaia #Shorts#SEO #SearchEngineOptimization #SEOvideoSHOW Follow us:https://youtube.seo.videohttps://www.twitter.com/seovideoshowhttps://www.facebook.com/seovideoshowhttps://www.linkedin.com/company/seovideoshowhttps://g.page/seovideoshowChat live: https://seo.video/discordContact us:Paul Andre "DRE" de Veraweb: https://seo.videoemail: [email protected]: (323) 523-5122

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Search Engine Optimization

How to Build a Global Brand Without a Global Budget [Video]

As funnel-based marketing becomes less effective and harder to measure, "building a brand" is frequently touted as the panacea for all marketer's woes. But it's unclear how this can be achieved scalably and with a limited budget. Large enterprises resort to huge creative advertising campaigns that get their names out there by force of spend alone — but this isn't realistic for the smaller companies and the number of impressions is not the number of people impressed. In this session, Phil explains how modern brands are built through advocacy more than awareness alone, offering a deliverable method of brand marketing to radically shake up your content strategy.

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Search Engine Optimization

Everyday Automation for Marketers [Video]

As a general rule, we shouldn't be doing things that a computer can do better. However, a lot of automation is achieved through programming expertise — and that expertise isn't usually a marketer's forte. In this session, you'll learn how to gather data, use machine learning, and automate everyday tasks for marketers using low-code or no-code solutions.