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7 Invisible Obstacles to Digital Marketing Success
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Google Core Update Heated, Site Reputation Abuse Expands, Site Wide Search Signals, DOJ On Chrome, AI Overview Ads & More [Video]

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Search Engine Optimization

It took some time, but Google’s November 2024 core update started to really heat up over the last weekend, it should be done soon. Google expanded its site reputation abuse policy in a big way and many large sites received manual actions right away. Google made it clear that they have both site-wide and page-level search ranking signals. The Department of Justice wants Google to sell off Chrome, restrict Android’s default search feature, remove search partnership deals and more. Google Search Console finally dropped the page experience report. Google AI Overviews index controls may be slow. Google also cautioned about using people to ask for content. Google Search App in iOS has page annotations now but there is a way to opt out of it. Google Lens now makes it easier to shop in the store. Google people also ask may be dropping the more results button. Google is testing …

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