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Martech Mania Brings International Celebration and Over 11,000 Solutions [Video]

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Digital Marketing for Professionals

How much marketing technology do you need?

Apparently, more, more, and more.

And you need to celebrate it.

This week, Scott Brinker released the 2023 edition of the Martech Landscape Map – with a whopping 11,038 solutions. And on Tuesday, the world celebrated International Martech Day. (Sorry, we couldn’t find a Hallmark card to send to all of you martech professionals in the audience.)

In case you’re unfamiliar with the martech landscape map, Scott, the editor at ChiefMarTec.com and vice president of platform ecosystem at HubSpot, started it in 2011 with 150 solutions.

The 2023 edition of the Martech Landscape Map encompasses over 11,000 solutions via @Robert_Rose @CMIContent. Click To Tweet

Each year, it has grown exponentially. As a result, Scott usually launches a new way to view the data. This year, he published a technology-capability heat map (registration required), which reveals the most popular capabilities, including “personalization.”

You can search the map by category, rating, number of employees, and more parameters to look at the 11,000-plus solutions …

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