No GA4 Configuration Tag?! New Google Tag [Video]

You cannot find your GA4 Configuration Tag? Now you should deploy a Google Tag instead. What is it about? We will have a look in this tutorial. There are also some excited changes here, such as 2 new variables available in GTM: Configuration settings variable & Event settings variable. They will allow us to reuse parameters at the configuration and event levels which is really helpful.

🔗 Links:

Reuse configuration settings in Google Tag Manager: https://support.google.com/analytics/answer/13438166?hl=en

Reuse event settings in Google Tag Manager: https://support.google.com/analytics/answer/13438771?hl=en&ref_topic=12403939

Announcement: Google tag and Tag Manager:
https://support.google.com/tagmanager/answer/13543899?hl=en

Are you a reader more than a video person? Check this out 👉https://measureschool.com/google-tag/?utm_source=video&utm_medium=youtube.com&utm_campaign=description

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OUTLINE

00:00 – Introduction
00:58 – Finding Google Tag
02:03 – Setting up Google Tag
03:56 – Inherited parameters
05:59 – Shared event settings
09:39 – Outro