🌎 The content marketing news you need to lead in 5 minutes, from Content Marketing Institute’s Robert Rose.
OpenAI has launched a new developer platform that allows its enterprise customers to build customized versions of ChatGPT. The no-code system gives these GPTs the agency to program tasks and coordinate the use of additional tools to perform them. But when playing in this “build-a-bot” workshop, Robert Rose advises marketers to view their use cases through the lens of strategy and business value.
📣So what do you think? What would you build a custom GPT to help your content team accomplish? Let us know in the comments.
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