Read the full PPC Case Study here: https://ppcgeeks.co.uk/case-studies/books2door-case-study/
Welcome to the PPC Geeks case study video showcasing our outstanding achievements with Books2Door on Google Ads Shopping! In this case study, we unveil the remarkable impact our digital marketing expertise had on Books2Door’s quest for increased, scalable, and instant growth from their website.
Books2Door, a highly respected UK-based supplier of traditional books catering to all ages, approached us with a desire to boost their online presence and drive substantial revenue. With our 20+ years of experience in digital marketing, we were well-equipped to take on this challenge and deliver exceptional results.
In just three months, our team of PPC experts achieved extraordinary milestones that surpassed all expectations. We witnessed a staggering 17,547% increase in revenue, a remarkable 33% improvement in conversion rate, and a mind-boggling 1,696% surge in ROAS (Return on Advertising Spend). These remarkable figures speak volumes about the efficacy of our strategies and the expertise we bring to the table.
Now in our fourth year of partnering with Books2Door as their trusted PPC provider, our journey together has been nothing short of extraordinary. Sales and revenue figures continue to soar, cementing our position as a pivotal force behind their success story.
Curious about our approach? We implemented a meticulously crafted Performance Max Campaign that adhered to best practices, ensuring optimal performance and results. Our highly KPI-focused ROAS build ensured maximum return on investment, while traffic split experiments on bidding strategies enabled us to fine-tune our approach and drive even better outcomes.
To maximise engagement and conversions, we employed dedicated campaign level remarketing and RLSAs (Remarketing Lists for Search Ads). We also rebuilt their account in alignment with their ambitious growth goals, ensuring every aspect was optimised for success.
But our journey didn’t end there. We continued to focus on delivering exceptional ROAS by conducting granular optimisations targeting key factors such as demographics, time of day, day of week, and geographical factors. This data-driven approach allowed us to refine and enhance our strategies, constantly driving better results for Books2Door.
Prior to embarking on this incredible journey, PPC Geeks conducted a comprehensive free consultation, PPC audit, and market analysis. We presented Books2Door with a clear picture of market conditions in their industry, demonstrating the feasibility of running a profitable account. Our commitment to transparency and providing valuable insights paved the way for a fruitful partnership.
Join us in this illuminating case study video as we unveil the secrets behind our success with Books2Door on Google Ads Shopping. Witness firsthand how PPC Geeks helped Books2Door achieve unprecedented growth and discover the strategies and tactics that can propel your own business to new heights.
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Stay tuned and watch the full video to witness the incredible transformation of Books2Door’s online presence through our unwavering dedication and expertise.