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PPC Advertising

Running an Experiment in Google Ads to Test Bidding Strategy [Video]

This is a portion of Paid Search Podcast episode 318 titled “Interesting Experiments to Run in Google Ads Right Now.” In this clip …

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PPC Advertising

Google Ads Target CPA Bidding Strategy Best Practices - What Is A Good Target CPA To Set? [Video]

Please join our FREE Facebook group ‘Google Ads Like A Boss’. Meet like-minded professionals, join the discussions, ask questions, offer help and much more. https://www.facebook.com/groups/googleadslikeabossThe No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeIn this video, I will show you how to set your target CPA for your campaigns. If you want to know what a good target CPA is, then you should watch this video.I just want to know on what basis we should decide the target CPA amount. It all goes back to your product or service. How much do you earn from a customer? So let's say a lead gen customer, right? Or you're a service-based business.You getting leads, then you look at your conversion rate, how much they are spending per conversion, how many times a customer comes back, which we need to look at, which is the customer lifetime value. Nobody takes that into account.All of that needs to be considered before, you know, okay, this is how much I can afford to pay to generate a lead. Because you can get cheap leads, but if you don't convert, there's no point in having cheap leads.#targetcpa #targetcpabidding #googleadstargetcpa #digitalmarketingagency #marketingagency #digitalagency #googleadsoptimizationtips #googleadsoptimization #googleadsrecommendations #googleadwords #PPCChat #SEM #PPC #googleads #googleadstips #googleadstutorials #googleadstraining #googleadsoptimisation #googleadvertising #learngoogleads #googleadwords #googleadsconsultant #googleadsexpert #googleadsettings #googleadsspecialist #digitalmarketingWant to learn Google Ads? Here's the playlist with over 20+ hours of tutorials and training: https://www.youtube.com/watch?v=aYysbzetu1A&list=PLO-Rw191vAq2eoUKUNVL9-hi9yEhYUnLG🔥🔥🔥 Google Ads Tools We Use🔥🔥🔥 ➡️ Google Ads MasterClass: https://sfdigital.co/3NfqXeZ➡️ Reduce click fraud. Increase profitability. https://sfdigital.co/3sDXzXZ➡️ Lower CPCs. Increase Quality Score with fast landing pages. https://sfdigital.co/3syg2Fx➡️ Optimize your Shopping campaigns for higher ROAS. https://sfdigital.co/3MlYwfr🔥🔥🔥 CONNECT WITH US 🔥🔥🔥 ➡️ LinkedIn: https://www.linkedin.com/in/uzairkharawala ➡️ Twitter: https://twitter.com/sfdigital ➡️ Facebook: https://facebook.com/sfdigitalstudios ➡️ GMB Page: https://g.page/sfdigital ➡️ Website: https://www.sfdigital.co.uk