For almost decades, it has been easy to set up an online store for a retail business in minutes. This is not the case in the hospitality industry, but why?
Airbnb, Booking and Expedia all use their own proprietary software.
The big brand myth is that the market is simply dominated by these big players. But there is much more. The open market still accounts for more than 60% of the total market. Consumers prefer direct relationships with managers. Property management companies and platforms must optimize for the open market.
Vacation rental managers don’t need multi-million dollar marketing budgets.
There is no magic or secret recipe for success in direct sales.
Success requires a solid marketing mix and optimized technology.
LODGEA’s new Short-Term Rental Website Builder is the result of the perfect fusion of the expertise and technology of Duda as one of the most relevant website builder tools and LODGEA as a direct booking engine, also based on over 20 years of experience in travel platforms and technology.
So far there are generalist website builders that only have hospitality apps or widgets docked to them. LODGEA now offers a complete fusion of the benefits of both worlds and experiences in one solution. The novel approach (from a commercial customer perspective) is that LODGEA provides every accommodation marketer with technical functionalities that previously well-known booking portals have only developed, used and offered under defined and limiting conditions.
Let’s liberalize e-commerce in the hospitality industry!
This webinar takes an in-depth look at the flexibility, performance and opportunities that come with this partnership!
What you will learn:
Gain a deeper understanding of the challenges of setting up a booking website for a hospitality business.
Discover the importance of a solid marketing mix and optimized technology for success in direct sales.
Explore the simplicity and flexibility of setting up a direct booking website in minutes with LODGEA´s Short-Term Rental Website Builder partnering with Duda
Why it’s important:
Individual trips increased during Corona Pandemic, trend continues
Demand to book direct is increasing
End customers´ awareness of advantages of direct bookings increases
Revenue Management: Independency from big platforms results in higher margins for property managers
Property Owners & Managers should try to benefit from these trends
This is about how to benefit from these trends!