How Desire Paths can Transform your Digital Marketing title=
How Desire Paths can Transform your Digital Marketing

Who Owns the IP for AI Content? | CMI News [Video]

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Digital Marketing for Professionals

Who Owns the IP for AI Content? | CMI News

🌎 The content marketing news you need to lead in 5 minutes, from Content Marketing Institute’s Robert Rose.

The U.S. Copyright Office says if AI writes your content, your brand doesn’t own that work. But how much human input is enough to claim the copyright? Robert Rose offers his (not legally binding) thoughts on how this could change the focus of your generative AI efforts.

📣So what do you think? Will you still use AI writing tools to create content if other brands can use the resulting assets, too? Let us know in the comments.

👀 Related: 6 Steps To Help Content Marketers Thrive in a World With AI Content Tools – https://contentmarketinginstitute.com/articles/content-marketers-ai-content-tools

⭐️Sources:
https://www.gov.uk/government/news/uk-unveils-world-leading-approach-to-innovation-in-first-artificial-intelligence-white-paper-to-turbocharge-growth
https://www.cnbc.com/2023/04/04/italy-has-banned-chatgpt-heres-what-other-countries-are-doing.html
https://www.caidp.org/cases/openai/
https://futureoflife.org/open-letter/pause-giant-ai-experiments/

7 Invisible Obstacles to Digital Marketing Success title=
7 Invisible Obstacles to Digital Marketing Success