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PPC Advertising

(Part 4) Google Ads Fundamentals [Video]

How Google Connects Searchers with Brands Hey guys, and welcome back to the channel! Welcome back to our Google Ads Fundamentals series, where in this video we explain the different stages of the customer journey within Google Ads, and provide you with some examples of how people progress through the various stages of the customer journey, from searching to scanning, clicking, exploration, and making a decision. Thanks and enjoy the video! More about us, our free training, and our courses: https://linktr.ee/clicksgeek ⏱️TIMESTAMPS⏱️ 0:00 Intro 0:05 Google Search Ads Pathway 1:28 The Customer Journey 3:46 Wrap Up 4:03 Outro ———- RELATED VIDEOS ———- 1. Google Ads Fundamentals | Introduction to Google Ads https://youtu.be/fzHWi7R8Oa8 2. Google Ads Fundamentals | How Google Works https://youtu.be/jhpozpobawI 3. Google Ads Fundamentals | Google's Different Campaign Types https://youtu.be/HmIC3iQAK74 ************************************************************************* #GoogleAds #GoogleAdwords #GoogleAdsTutorial #GoogleAdsOptimization #GoogleAdsTis #GoogleAdsFundamentals

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PPC Advertising

(Part 3) Google Ads Fundamentals [Video]

Google's Different Campaign Types Hey guys, and welcome back to the channel! Welcome to the third video in our Google Ads Fundamentals series, where today we talk about reaching your business goals with Google Ads. Learn about the benefits of Google Ads, all the various campaign types Google offers, and which one may be the most suitable for your business when choosing to advertise through Google. Thanks and enjoy the video! More about us, our free training, and our courses: https://linktr.ee/clicksgeek ⏱️TIMESTAMPS⏱️ 0:00 Intro 0:05 Reach Your Business Goals With Google Ads 0:24 Why Use Google Ads? 1:16 Benefits of Using Google Ads 2:49 Google Ads Campaign Types 3:28 Search Campaigns 3:55 Display Campaigns 4:21 Video Campaigns 4:31 Shopping Campaigns 4:55 App Campaigns 5:16 Smart Campaigns 5:48 Outro ———- RELATED VIDEOS ———- 1. Google Ads Fundamentals | Introduction to Google Ads https://youtu.be/fzHWi7R8Oa8 2. Google Ads Fundamentals | How Google Works https://youtu.be/jhpozpobawI 3. Ultimate Google Ads Tutorial! | Step-By-Step How to Build A Google Ads Campaign https://youtu.be/046OHCPBGCM ************************************************************************* #GoogleAds #GoogleAdwords #GoogleAdsTutorial #GoogleAdsOptimization #GoogleAdsTis #GoogleAdsFundamentals

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PPC Advertising

How To Track Site Search In GA4 (Google Analytics 4) [Video]

Learn how to track your website's internal search function in GA4 (Google Analytics 4). In this video, you will learn how to track your site search using a query parameter, and how you can track what people are searching for within your website if your site search doesn't use a query parameter. We will look at how this can be achieved using Google Tag Manager and by modifying the form that runs your search function. Let's get started! JUMP TO A TOPIC: 00:00 Introduction 00:42 Site search with query parameters 01:49 Finding your query parameter 02:42 Configuring GA4 with a custom query parameter 04:06 Site search without query parameters 04:42 Using a regex lookup in Google Tag Manager 08:19 Site search without the term in the URL 09:10 Capturing search terms from the page title 13:20 Reporting on site search in GA4 14:24 Conclusion YOUR EXTRA RESOURCES: ○ GA4 tutorial – https://youtu.be/Xzvn_kBmIRw ○ Google Tag Manager Tutorial – https://youtu.be/_D5nd5SZ4s8 JAVASCRIPT CODE USED IN THE VARIABLE: function() { var pageTitle = document.title var searchTerm = pageTitle.replace(' – Loves Data Demo Site',''); return searchTerm; } This video has been dubbed using an artificial voice via https://aloud.area120.google.com to increase accessibility. You can change the audio track language in the Settings menu. Join our courses: https://www.lovesdata.com/courses Subscribe to our YouTube channel: http://www.youtube.com/subscription_center?add_user=lovesdata

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PPC Advertising

(Part 1) Google Ads Fundamentals [Video]

Introduction to Google Ads Hey guys, and welcome back to the channel! In this video, we give you an introduction to our Google Ads Fundamentals course. We explain what Google Ads and Google Search are, and giveyou a quick overview of what to expect from our course modules in future videos coming soon. Thanks and enjoy the video! More about us, our free training, and our courses: https://linktr.ee/clicksgeek ⏱️TIMESTAMPS⏱️ 0:00 Intro 0:05 Welcome to Google Ads Fundamentals 0:51 What is Google Ads 1:14 Google Search Term Example 1:51 Google Ads Course Modules 2:37 Outro ———- RELATED VIDEOS ———- 1. Google Ads Tutorial For Beginners 2022 | Adwords Campaign Build Step-By-Step https://youtu.be/jn55Y_TFHs0 2. Beginner Guide to Google Ads and Pay Per Click | Basic Tutorial https://youtu.be/JujaRC3aXt8 3. Ultimate Google Ads Tutorial! | Step-By-Step How to Build A Google Ads Campaign https://youtu.be/046OHCPBGCM ************************************************************************* #GoogleAds #GoogleAdwords #GoogleAdsTutorial #GoogleAdsOptimization #GoogleAdsTis #GoogleAdsFundamentals

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PPC Advertising

🛠 Handyman Marketing | 27 Leads in the Last 3 Weeks [Video]

Handyman Marketing with Google AdsHello everyone, welcome back to the channel! Today we will go through a Google Ads campaign that got great results for a handyman service company. Check out the costs and metrics of this Google Ads campaign so far, and see what kind of ad groups and keywords we’re using that have helped this client get 22 leads in 30 days. Enjoy!Wanna run this campaign for your Business? Apply today: https://clicksgeek.com/apply-todayMore about us, our free training, and our courses: https://linktr.ee/clicksgeek⏱️TIMESTAMPS⏱️0:00 Intro0:14 Handyman Service Campaign Metrics and Costs1:05 Handyman Service Ad Groups2:06 Handyman Service Keywords3:15 Outro———- RELATED VIDEOS ———-1. 3 Google Ads Mistakes That Are LOSING You Money 💸https://youtu.be/ICAXvpXpEhU2. Google Ads Audit LIVE | Google Ads Expert Consultationhttps://youtu.be/pZvnvMUPJ403. What Makes a Successful Google Ads Campaign? | Communication and Traffic Quality for Google Adshttps://youtu.be/e6sDIHfbyQc************************************************************************* #PPC #AdWords #GoogleAds #GoogleAdsTutorial #GoogleAdshowto #GoogleAdsoptimization #HandymanServices #Handyman #HandymanMarketing