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Learn how to track your website's internal search function in GA4 (Google Analytics 4). In this video, you will learn how to track your site search using a query parameter, and how you can track what people are searching for within your website if your site search doesn't use a query parameter. We will look at how this can be achieved using Google Tag Manager and by modifying the form that runs your search function. Let's get started! JUMP TO A TOPIC: 00:00 Introduction 00:42 Site search with query parameters 01:49 Finding your query parameter 02:42 Configuring GA4 with a custom query parameter 04:06 Site search without query parameters 04:42 Using a regex lookup in Google Tag Manager 08:19 Site search without the term in the URL 09:10 Capturing search terms from the page title 13:20 Reporting on site search in GA4 14:24 Conclusion YOUR EXTRA RESOURCES: ○ GA4 tutorial – https://youtu.be/Xzvn_kBmIRw ○ Google Tag Manager Tutorial – https://youtu.be/_D5nd5SZ4s8 JAVASCRIPT CODE USED IN THE VARIABLE: function() { var pageTitle = document.title var searchTerm = pageTitle.replace(' – Loves Data Demo Site',''); return searchTerm; } This video has been dubbed using an artificial voice via https://aloud.area120.google.com to increase accessibility. You can change the audio track language in the Settings menu. Join our courses: https://www.lovesdata.com/courses Subscribe to our YouTube channel: http://www.youtube.com/subscription_center?add_user=lovesdata