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Digital Marketing for Professionals

Google Launches May 2022 Broad Core Algorithm Update – Ignite Friday [Video]

This week: Google tweaks its code again, the bears come for Snap, and WordPress 6.0 has arrived. Here’s what happened this week in digital marketing.1. Google Launches Broad Core Algorithm Update2. Google Analytics 4 Doesn’t Support AMP3. Snapchat Rolls out Feature to Display eBay Listings in Snaps4. Meta Releases Recurring Notifications for Business5. Google: Server Response Time Won’t Lead to Rich Results Drop6. Snap Warns on Earnings, Stock Tumbles 40%7. LinkedIn Data Reveals Keys to InMail Marketing Success8. WordPress 6.0 Is Here9. Yelp Unveils New Feature: Request a CallFind all the stories in our blog post: https://ignitevisibility.com/?p=22962&preview=trueSubscribe: https://bit.ly/2AuX8o5Learn more on our blog: https://ignitevisibility.com/Ignite Visibility is a premier Internet marketing company based in San Diego, CA.#digitalmarketing #internetmarketing

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Marketing Analytics and Reporting

SaaS Product Analytics – intro|Goodish Show [Highlights S02E04/1] [Video]

Domen, Kristjan, and Franci talk about the importance of customer data for companies to have. Whether it’s a big company or a small one your customer’s data is important to have. Today we were joined by Domen, our Google Tech Manager & Kristjan – Data scientist. In this episode, our team was talking about customer acquisition in SaaS. We were talking about the whole journey from the very beginning onward. Step by step on how to pursue your goals, what mistakes to avoid, and even some tricks that we use to exceed our customer’s expectations.The Goodish Show is a digital marketing podcast on growth hacking SaaS businesses. We are highlighting the best digital marketing trends of today. Each month we host industry leaders working in the digital marketing field to talk about the latest marketing trends that are changing the digital marketing landscape for SaaS companies. We cover the best growth hacking topics, from tips on increasing your reach and conversions to SEO, Google Analytics and utilizing your data for growth. Listen to impressive stories from successful entrepreneurs. Their tips will be invaluable in the sphere of growth hacking and digital marketing and in terms of finding your winning idea, starting a company, automating your processes, and more. We are discussing the latest and greatest marketing tools available at your disposal. Ease your processes, tips on conversion rate optimization (CRO), branding, analytics, etc. Click the link below and listen to the whole episode.https://goodish.agency/goodish-show-customer-acquisition-in-saas-s2e4/

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Marketing Analytics and Reporting

Marketing Research 🆚 Analytics [Video]

Today we talk about two different marketing terms that sound the same but are very different – marketing research and marketing analytics.In this video, we break down:- What is marketing research?- What is marketing analytics?- When to use one over the other?- What are the different tools used for each of these activities?- What can marketers do to use them both in together to grow their brans?All this and more is covered in this fast pace explainer video.For more tips on marketing – follow us and subscribe.Additional resources:www.webworxlabs.com/our-insights

Categories
Sales Funnel Software and Tools

Multi Funnel Marketing Map [Video]

Are you struggling to get more conversions?It could be that you don’t have a multi-funnel strategy. Check out this video where I walk you through how to use multi funnel marketing in your business.Whether you have reviewed Clickfunnels, Funnel Gorgeous or even something like Coachbox funnel marketing for business is key.To get a copy of the map:https://dawnrosedigital.com/money-mapTo get a 14 Clickfunnels Trialhttps://clickfunnels.com/?cf_affiliate_id=1318559&affiliate_id=1318559Join Funnel Gorgeoushttps://www.fgfunnels.com/backdoor?fpr=dawn37

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Marketing Analytics and Reporting

Using a Measurement Framework to Get the Most from Google Analytics 4 [Video]

Are you getting everything you can from GA4? In this week’s “Strategy Session” you’ll see a number of strategies you can use to get the most from GA4.Ready to join the Measurement Marketing Academy?https://measure.tips/getacademyorGet Your Free “Measurement Marketing Toolbox” Membership:https://measure.tips/getww

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Marketing Analytics and Reporting

Most Important Conversion Metrics to Track Using Google Analytics [Video]

CRO is about looking at different metrics and putting them together to determine which pages to optimize and which hypothesis to pursue.Read more about Google Analytics metrics that impact conversions: shorturl.at/suFX8——————————————————————————InvespTV contains a series of videos inspired by the thoughts, conversations, and rants of the members of Invesp and our partners. Each video hopes to bring insightful ideas revolving around conversion, online marketing, copywriting, etc. We try to add a twist to each one, catering to the interest of our viewers. In addition, the combination of our distinct personalities and wide range of experiences gives this channel that “twist,” which we hope encourages you to subscribe!

Categories
Marketing Analytics and Reporting

You Ask, I Answer: Social Media Metrics in Google Analytics? [Video]

Christine asks, “What sort of things should a social media person be mindful of in Google Analytics?”Subscribe to my weekly #email newsletter:http://www.christopherspenn.com/newsletterPlease subscribe to my YouTube channel for more #marketing and #analytics videos!https://www.youtube.com/user/christopherspennNeed help with your company’s #data and #analytics? Let me know:https://www.trustinsights.aiJoin my free private Slack group, Analytics for #Marketers:https://www.trustinsights.ai/analyticsformarketersGrab my newest book, AI for Marketers:http://aiformarketersbook.com

Categories
Landing Pages and Sales Conversion

2022 CRO Webinar: Learn Conversion Rate Optimization [Video]

Learn Conversion Rate Optimization. Conversion rate optimization, or CRO, is the most effective way to increase the overall value of your website traffic. As in…More sales. More free trial sign-ups. More form fills. Or anything else you consider a conversion on your site. This webinar you will learn conversion rate optimization and we will teach you the foundations of CRO and guide you through a 4-step framework designed to help you find the right elements to optimize on your site. Ignite Visibility Director of CRO Randy Anderson and Director of Product Management Danny Conlon join CEO John Lincoln as they teach you how to navigate the CRO cycle and run your own successful conversion tests. By the end of this webinar, you’ll learn Conversion Rate Optimization.- How to use Google Analytics to find friction points on your website – How to execute A/B tests to determine what is working for your site and what isn’t- How to create a testing plan – so you’ll never have to wonder what to test next – The specific stack of tools we use to evaluate and test client sites- How to structure a long-term CRO program for your businessBy joining, you’re putting yourself first in line to get the repeatable (and stealable) system we run again and again to keep conversions climbing. Learn Conversion Rate Optimization and join this webinar!Stay tuned to grab your copy of our Conversion Rate Optimization Checklist. If you’re ready to increase conversions on your site, reach out to us at [email protected] for a CRO consultation.Subscribe: https://bit.ly/2AuX8o5Learn more on our blog: https://ignitevisibility.com/Ignite Visibility is a premier Internet marketing company based in San Diego, CA.#digitalmarketing #internetmarketing