One of the key advantages of social ads over other forms of advertising is the ability to laser-target your audience.
Smart Facebook ad targeting can help you reach the people who are most likely to be interested in your brand. With advanced targeting options, you can go a step further and reach the people who are likely to be interested in specific products, and who have already shown they’re willing to shop.
All of this helps you achieve higher conversion rates with your existing ad budget. And show us a Facebook advertiser who doesn’t love a higher ROI!
Bonus: Use our free Facebook Ads budget calculator to figure out exactly how much you need to spend to get the results you want. Let us do the math for you!
Facebook ad targeting is a way to make sure your ads are seen by the people who are most likely to be interested in what you’re offering.
Imagine you’re throwing …