In this episode of WP Product Talk, we welcome special guest Tom Carless, creator of the popular AB Split Test plugin for WordPress. Hosts Katie Keith and Matt Cromwell will dive into the topic of maximizing conversions for WordPress products through the power of A/B testing.
Tom will share his insider insights on how to use A/B testing to drive real results for your WordPress business. You’ll learn how to set up effective A/B tests, analyze the data, and make data-driven decisions to optimize your product pages, marketing funnels, and more. The discussion will cover best practices, common pitfalls to avoid, and creative testing ideas to boost your conversion rates.
Whether you’re new to A/B testing or looking to take your conversion optimization to the next level, this episode is a must-listen.
WP Product Talk is a weekly podcast designed with WordPress product owners in mind. Every week, we talk with a WordPress expert about their wins and losses, successes and failures. Our stellar line-up of co-hosts includes:
⚡Matt Cromwell, Founder of WP Product Talk, co-Founder of GiveWP, and Senior Director of Customer Experience at StellarWP
⚡Katie Keith, CEO of Barn2 Plugins
⚡Zack Katz, Founder of GravityKit
⚡Amber Hinds, Founder & CEO at Equalize Digital
Visit our website at https://wpproducttalk.com
Join us each week to engage with the insights and experiences that can help you thrive in the WordPress landscape!