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In this Sports Geek episode, Sean Callanan chats with Ned Negus from the A-Leagues
On this podcast, you’ll learn about:
- How Ned transitioned from sports journalism to marketing.
- The A-League’s international strategy for bringing global football to Australia
- How authenticity drives successful partnerships
- Ned’s advice for professionals looking to break into sports
- Why team diversity boosts creativity and problem-solving
- How AI can help maximise your team’s digital output
Listen to Ned Negus on Sports Geek
This transcript has been transcribed by Riverside.fm, no edits (please excuse any errors)
Sean Callanan (00:01)Very happy to welcome Ned Negus. He’s the Chief Commercial Officer at the A-Leagues based here in Australia. Ned, welcome to the podcast.
Ned Negus (00:10)Thanks Sean, pleasure to be here.
Sean Callanan (00:13) I always want to get started in understanding people’s sports business origin story. How about yourself? How did you get your start in the world of …
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