Mark Zuckerberg, CEO of Meta, says that, one day, “every business is going to have an AI agent that their customers can talk to in the future.” Needless to say, he’s bullish on AI. With an ambitious goal to become the most used AI assistant by the end of the year, Meta AI is here to stay—and, as marketers, we can’t afford to ignore it. Discover what impact AI will have on Meta’s platforms and what this seismic change means for our clients.
Meet the Experts
Mari Smith, Premier Facebook Marketing Expert & Top Social Media Thought Leader
Scotty Strehlow, Social Media & Community Manager, Duda
Why This Matters
Facebook continues to dominate the social media landscape as the world’s most used platform, closely followed by Instagram, another Meta product. What worked last year doesn’t necessarily work today, meaning it’s important to stay informed about current strategies and trends to position your agency confidently for the future.
What We’ll Cover
Optimize Meta ad campaigns to unlock the full potential of audience targeting consistent ROAS.
Uncover the best performing content to connect with your audiences on Facebook and Instagram.
Gain actionable strategies that leverage Meta AI to supercharge your, and your clients’, Facebook marketing efforts.