How to Market to Expensive Keywords
How to Market to Expensive Keywords
12 Steps to Create Videos

Fitbit Just Got Decimated in the Latest Google Layoffs [Video]

Categories
Digital Marketing for Professionals Landing Pages and Sales Conversion Marketing Analytics and Reporting Marketing Platforms and CRM PPC Advertising Sales Funnel Software and Tools Search Engine Optimization Website Builders and Tools

A new round of layoffs has hit Google, with cuts to teams across Google Assistant, augmented reality, and central engineering.

Fitbit, which Google acquired in 2021, was among the teams impacted by the latest cuts.

Fitbit founders James Park and Eric Friedman, who joined Google as part of the acquisition, announced Wednesday that they would be leaving the company — but several other senior employees are also out, according to a person familiar with the matter.

Hardware engineering director Mark Martinez and senior director Tim Johnson both announced they are departing the company. Jonathan Oakes, a longtime Fitbit product VP, is also leaving, as is Mark Silverio, Fitbit’s VP of business strategy. It’s unclear if these departures were voluntary.

“It’s the biggest blow to us so far,” said one Fitbit employee, who asked to remain anonymous because they were not permitted to talk to the media. “Many old time Fitbit …

How Much Traffic do you Really Need?
How Much Traffic do you Really Need?
5 Steps to Creating Successful Ads