Everyone and their mother will tell you how crucial video content and SEO are for your marketing efforts. However, most people fail to mention that there’s a place where both these strategies meet: video SEO.
For your videos to succeed, you must learn how to optimize them for the search engines just as you do with your website. This might sound easier said than done —after all, as a business owner, you probably already have a lot on your plate, and having to learn yet another practice might feel overwhelming.
Don’t worry, though! In this article, I’ll be tackling the easiest video SEO tips you can incorporate into your video production process 😉. In addition to some handy tips, I’ll also go over how to know if your efforts are paying off and what metrics you should prioritize.
Let’s dive in, shall we?
What Is Video SEO?
In short, this simply refers to optimizing …