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1 Incentive to Win Over Price-Sensitive Customers & Secure Sales in 2024 [Video]

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Digital Marketing for Professionals

1 Incentive to Win Over Price-Sensitive Customers & Secure Sales in 2024

According to a recent study, consumers are more price-sensitive than ever before. In this video, John Lincoln, Ignite Visibility CEO, shares the biggest initiative you should add to your digital marketing program.

Build a Loyalty Program for Your Business
(00:19) Step 1: Outline Your Key Offerings
To design a loyalty program you need to think about things your customer list would want to see, to get them to engage more often.

(00:58) Step 2: Create a Calendar
Outline your promotional calendar at least a quarter in advance. Plan and schedule a few promotional offers for each month that you can share with your current customers through SMS, email, and your first-party advertising data.

(01:18) Step 3: Find a Cadence
Look back at your consumer data. Try to always have something fresh going out, keeping customers engaged. You know better than anyone how often to send your customers deals.

Need help building a loyalty program? Reach out!

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