Amazon PPC is Changing: How to Stay on Top in 2024 [Video]

Meet Aaron Cordovez, one of Amazon’s top 100 sellers, as he talks about his journey and how to stay ahead on Amazon in 2024. Aaron shares his secret to success: playing by the rules and always aiming to offer better products to customers.

In this video, he explains how Amazon’s advertising has changed, with more paid ad spots than before, and why it’s crucial to use these new advertising options to make sure your products get seen. Aaron believes spending 15% of your gross revenue on ads is key to keeping up and grabbing more market share. If you’re spending less, you might be missing out.

Watch this video to learn from Aaron how to run a profitable Amazon business by adapting to the new advertising landscape and putting your customers first.
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🎬 Other related videos:

▶️ Dayparting 101: Timing Your Amazon PPC Ads for Maximum Effect: https://youtube.com/live/YeQkJWFdtTg
▶️ From ACoS to TACoS: Transform Your Amazon PPC Campaigns for Higher Profits: https://youtu.be/cte0VawWj-o

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🔶 Topics covered in the video:

➤ 00:00 Amazon advertising landscape in 2024
➤ 00:50 About Aaron
➤ 02:29 Key to success
➤ 04:16 How different Amazon is now?
➤ 07:05 Why is it important to talk about Amazon PPC?
➤ 10:47 Use Amazon ads to dominate your category
➤ 11:22 Not spending enough on PPC – results
➤ 15:30 Possible results with effective advertising
➤ 16:15 What’s coming in 2024?
➤ 19:16 Contact Aaron
➤ 20:02 Finding balance between organic ranking and PPC
➤ 22:52 How to keep up with the latest updates?
➤ 25:44 How to manage the team?
➤ 28:33 What should be the main focus in 2024?
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🔶 About AARON CORDOVEZ

Aaron is in the Top 100 Sellers on all of Amazon, selling $75 million a year. While working a 9-5 as a coder in 2015, he started Amazon as a side hustle to try and earn his family an extra $500-$1000 a month.

In two years’ time, he was making over 6-figures a month from Amazon and today has sold over $200 million worth of products on the internet.

He has spoken in front of tens of thousands of people across the world and is on a mission to empower people to a life of entrepreneurship and success.
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🔶 Video host – LISETT LEES

Lisett is an Amazon FBA Expert and Strategist who works with different brands helping them to stay on top of the Amazon game. She advises business owners on setting goals and managing the store, helps to create optimised product pages and use Seller Central tools to build the best customer experience for the buyers in order to get more sales for the sellers. Since she started out in 2016 as an Amazon virtual assistant, her mission has been to help businesses run their Amazon stores cost-and time efficiently.

👉 Learn more about Lisett and how she helps Amazon FBA businesses: http://lisettlees.com/
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🔶 About ORANGE KLIK

Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
👉 Learn more about what we do: https://orangeklik.com/
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