Invalid Leads on Google Performance Max Campaign – Google Ads for Hearing Aids Clinic

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In this video, I, Ali Raza, the owner of the Google Ads partner company, discuss the performance max campaign for hearing aids. I share my experience with running the campaign and highlight the importance of considering lead submissions and relevant keywords. I also suggest exploring search campaigns and optimizing landing pages to improve campaign performance. Watch this video to gain insights and strategies for auditing and optimizing Google Ads for your own business.

I was running pmax campaign for Hearing Aids clinic. I got around 150+ form submission as conversion.
Quality – All leads are irrelevant (All saying did not filled the form)
I had setup all relevant keywords, audience interest as Audio & Retired, Competitor website visits.
Can you help me with what I am doing wrong over here?

Lead submission.
Search campaign.
If competitor. Clicking on your ads.
Landing pages.

Chapters:
00:00 Introduction
01:11 Optimizing Landing Pages
01:52 Using Extensions
02:44 Recommendation: Start with Search Campaigns