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Marketing Analytics and Reporting

7 Things I Have Learned Using GA4 [Video]

Discovering GA4 and its new features can feel like a never-ending task. The tool is constantly evolving, and navigating it can easily become a confusing and frustrating experience. Recently, Sofiia attended MeasureCamp in Berlin where she gave a presentation about her learnings after exploring the tool. The presentation inspired this video in which she shares her top findings so that you can have an idea of what you might encounter when you start using this tool. So relax and follow along while she shares some really cool insights based on her experience with the tool. OUTLINE 00:00 – Introduction 00:22 – UA to GA4 Migration 01:38 – GA4 Data Retention 02:28 – GA4 Goals Migration Tool 03:52 – User ID Custom Dimension 04:49 – Missing Event Parameters 05:39 – GA4 Custom Report Interface 06:12 – GA4 Tools and Extensions 07:25 – More GA4 Information 🔗 Links: GA4 Dimensions and Metrics Cheatsheet: https://data.ga4spy.com/ 🎓 Measure Masters Membership: https://measureschool.com/measure-masters/?utm_source=video&utm_medium=youtube.com&utm_campaign=description ❓ Take Our GA4 Quiz: https://measureschool.com/google-analytics-4-quiz/?ach=&utm_source=video&utm_medium=youtube.com&utm_campaign=description FREE Tag Manager Course: https://measureschool.com/products/free-google-tag-manager-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description FREE Analytics Course: https://measureschool.com/products/free-google-analytics-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 🔀 GTM Copy Paste – Our Chrome extension https://chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa 🚀 Hire us: https://measureschool.com/services/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 📚 Recommended Measure Books: https://kit.co/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.co/Measureschool/measureschool-youtube-gear 📡 Our Live Streaming Software: https://restream.io/join/YXLM2 👍 FOLLOW US Facebook: https://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool LinkedIn: https://www.linkedin.com/company/measureschool

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Marketing Analytics and Reporting

Join our Data Analytics LIVE Course starting June 29th! [Video]

Cour Overview:This 6-week data analytics class will go over everything you’ll need to know to ace your upcoming data analytics interviews. Specifically we’ll start out on a deep-dive into SQL problems, then jump into the fundamentals of product and data analytics, causal inference and A/B testing, and business and technical communication.This class is also being taught from a first-principles kind of thinking. While many of you will have studied data analytics in university or online classes, this class is a little different in which we focus on the real-world applications of data analytics problems and focus our curriculum around how we should better think about these problems.How to Get Access to the Live Course:Sign up for Interview Query Premium here: https://www.interviewquery.com/pricingAfter signing up – email [email protected] with the subject line “Need access to Data Analytics Course”.We’ll verify your account and add you to the Slack and Google Contacts group. You’ll get an invite for each course meeting link as well as the curriculum.Curriculum and Schedule: (All classes will be at 2pm PST and will be recorded if you miss the session)June 29th: SQL: Introduction to SQL ProblemsJuly 6th: Data Analytics Part 1: Causal InferenceJuly 20th: Data Analytics Part 2: Diagnosing Issues and Product MetricsJuly 27th: Data Analytics Part 3: Analytics SQL Case StudiesAugust 3rd: Marketing Analytics Case StudiesAugust 10th: Business Communication and Health MetricsRead more here: https://www.interviewquery.com/discuss/general-discussion/posts/data-analytics-live-course–starting-june-29th5d462a

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Marketing Analytics and Reporting

What is GA4 and Why Should You Use It? (Lesson 1) [Video]

GA4 is the latest version of Google Analytics that can help you measure engagement and traffic across your webpages and apps. GA4 will fully replace Universal Analytics next year, and we should be ready for this change. GA4 is not really an update yet a completely new tool, and therefore it needs to be treated this way. Like with any new tool, we need to start with understanding what it is about and how it can help us achieve our tracking goals.With this in mind, we have created this GA4 beginners course in which Sofiia is going to take us step-by-step through everything we need to know to get ourselves started the right way. Let’s embark on our GA4 adventure together! OUTLINE:00:00 – Introduction.00:18 – What is the Goal of GA4?01:26 – GA4 Implementation and Data.02:26 – GA4 Reports.03:28 – GA4 Explorations.04:35 – Using Your Data and More.🔗 Links:GA4 demo account: https://support.google.com/analytics/answer/6367342?hl=en#zippy=%2Cin-this-article🎓 Measure Masters Membership: https://measureschool.com/measure-masters/?utm_source=video&utm_medium=youtube.com&utm_campaign=description❓ Take Our GA4 Quiz: https://measureschool.com/google-analytics-4-quiz/?ach=&utm_source=video&utm_medium=youtube.com&utm_campaign=descriptionFREE Tag Manager Course: https://measureschool.com/products/free-google-tag-manager-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=descriptionFREE Analytics Course: https://measureschool.com/products/free-google-analytics-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description🔀 GTM Copy Paste – Our Chrome extension https://chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa🚀 Hire us: https://measureschool.com/services/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 📚 Recommended Measure Books: https://kit.co/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.co/Measureschool/measureschool-youtube-gear📡 Our Live Streaming Software: https://restream.io/join/YXLM2 👍 FOLLOW USFacebook: https://www.facebook.com/measureschoolTwitter: http://www.twitter.com/measureschoolLinkedIn: https://www.linkedin.com/company/measureschool

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Marketing Analytics and Reporting

How to Download Shapefile Data GIS For Any Country [Video]

Welcome to Best GIS Tutorials. How to download Shapefile Data GIS for any countryBuildings shapefile, Landuse types, Roads, waterways, places, and Railways, shapefile, point, places and more Best GIS Tutorials is platform to help those people who want to develop their Skill we provide all the basics of Geographic information System From Beginner to Advance level such is how to georeference a map, how to digitize a map, how to download google earth image, how to download Satellite image for research, use of merge tool, how to make study area map, how to make layout for map. these are the some of basic and the main topics that we will provide in the form of tutorial videos and as well lecture in pdf form. Best GIS Tutorials is providing free opportunity to every students to learn and equipt will skills for a bright future.Subscribe Best GIS Tutorials to understand Geographic Information System in simple way.keep in touch with us.=========================================~~~~~~~~~ Subscribe our Channel~~~~~~~~~https://studio.youtube.com/channel/UCqpzWp7L5mFIDZ2_iHejoSQ

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Marketing Analytics and Reporting

Keyword Cannibalization In SEO: Using Google Search Console + Google Sheets To Find Issues [Video]

When you have keyword cannibalization in SEO, you could be risking the chance of ranking well for your top keywords. Keyword cannibalization is when you have multiple pages ranking for the same keyword and Google is unsure which page is the one that should be ranking. Keyword cannibalization is not always a problem, so it is important to understand how to assess the data! This video will show you how to integrate Google Search Console data with Google Sheets to make your analysis easy. Here are just a few of the what this video and article offers:⭐ How to use Google Sheets to analyze Google Console data⭐ How to assess when you need to worry about cannibalization issues⭐ Why I use Google Sheets over Google Data Studio⭐ How to use filters and conditional formatting to simplify your analysis⭐ How to fix keyword cannibalization issuesView the post here: ✅ See my full Content Harmony post here:https://zenspill.com/keyword-cannibalization/Check out more 👇✔ How to do keyword research with Google Search Console: https://zenspill.com/keyword-research-google-search-console/✔ Tweet with me: https://twitter.com/iamjillcaren✔ Get the newsletter: https://zenspill.com/💌 Checking your website for keyword cannibalization should be done a couple of times a year. Don’t neglect this important part of your SEO!#keywordcannibalization #seotips #googlesearchconsole #googlesheets #googlesheetstutorial #keywords

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Marketing Analytics and Reporting

Fix Missing GA4 Event Parameters [Video]

In GA4, parameters are additional pieces of data that add context to your event. Some parameters, such as page_title, are sent automatically, whereas custom parameters should be set up manually.The values that you assign to your parameters populate dimensions and metrics in Analytics. One of the examples could be a value assigned to a coupon that is configured as an event parameter.Sounds great, right? But what should be done if one of these event parameters is not showing up though? We have found some cases to demonstrate this problem and have provided a solution to it. So join Sofiia in today’s video where she is going to show us why some event parameters might be missing and how to avoid this issue. OUTLINE:00:00 – Introduction.00:23 – GA4 Event Parameters Overview.01:47 – GA4 Undefined Value.03:46 – GA4 Modified Event.05:45 – GA4 Missing Event Parameters Wrap-Up.06:20 – GA4 Conversion Tracking.🔗 Links:🎓 Measure Masters Membership: https://measureschool.com/measure-masters/?utm_source=video&utm_medium=youtube.com&utm_campaign=description❓ Take Our GA4 Quiz: https://measureschool.com/google-analytics-4-quiz/?ach=&utm_source=video&utm_medium=youtube.com&utm_campaign=descriptionFREE Tag Manager Course: https://measureschool.com/products/free-google-tag-manager-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=descriptionFREE Analytics Course: https://measureschool.com/products/free-google-analytics-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description🔀 GTM Copy Paste – Our Chrome extension https://chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa🚀 Hire us: https://measureschool.com/services/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 📚 Recommended Measure Books: https://kit.co/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.co/Measureschool/measureschool-youtube-gear📡 Our Live Streaming Software: https://restream.io/join/YXLM2 👍 FOLLOW USFacebook: https://www.facebook.com/measureschoolTwitter: http://www.twitter.com/measureschoolLinkedIn: https://www.linkedin.com/company/measureschool

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Marketing Analytics and Reporting

#5 | LET’S BUILD a Data Studio Community Visualization | Features with style [Video]

‘LET’S BUILD a Data Studio Community Visualization’ is a video tutorial series about how to build your own visualization. Our Senior Marketing Technology Consultant Thomas Langnau leads you through the process of creating a table visualization.In Part 5 we add some settings to our visualization which can be customized by the report builder. ———————🔗 Links:▪️ Community Visualization Reference: https://developers.google.com/datastudio/visualization/config-reference ▪️ Download Ressources: https://storage.googleapis.com/youtube_communityviz/manifest.json https://storage.googleapis.com/youtube_communityviz/config.json https://storage.googleapis.com/youtube_communityviz/style.css https://storage.googleapis.com/youtube_communityviz/viz.js ▪️ CustomTable Usage Guide: https://datastudio.google.com/reporting/ff79a3a6-4f5c-4a45-9363-63869d84913f/page/fhIkC ▪️ CustomTable Path: gs://customtable/ ▪️ CustomTable Features: https://datastudio.google.com/reporting/12215106-3998-4fd8-9b0a-e2c16c6be33f ———————TIMESTAMPS00:00 Intro00:17 Basic Configurations17:11 Style Configurations31:27 Chart Height & Width33:51 Outro———————ABOUT OUR CHANNELWe are Patrick and Marcus from mohrstade. We are experts in marketing technology and would like to pass on practical tips and tricks on marketing technology topics with our videos. In doing so, we pick up on current trends and developments in the industry.Check out our channel here:https://www.youtube.com/channel/UC7bg…Don’t forget to subscribe!———————FIND US ATmohrstade.com———————FOLLOW US ON SOCIALGet updates or reach out to Get updates on LinkedIn!https://www.linkedin.com/company/mohrstade

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Marketing Analytics and Reporting

Pull all of your client’s StackAdapt data into a streamlined reporting platform [Video]

StackAdapt helps agencies plan campaigns to reach their client’s customers across an optimal mix of digital placements. However, you also want to aggregate data from other marketing channels used by your agency such as Facebook, and Google Ads.==========================AgencyAnalytics Website:https://agencyanalytics.com/SEO Dashboards: https://agencyanalytics.com/dashboards/seo-dashboardPPC Dashboards:https://agencyanalytics.com/dashboards/ppc-dashboardClient Reporting Templates:https://agencyanalytics.com/report-templates