π Why Getting the Wrong People in Your Funnel Ruins Everything
Matt Wolach, SaaS Sales Coach, explains why getting the wrong people into your sales funnel can be disastrous. He talks about how bringing in mismatched prospects will waste your time trying to convert them when theyβre simply not a good fit. Even worse β if they do convert, theyβll likely hate your product, spread negative word of mouth, and cancel.
The key takeaways:
β Attracting poorly matched prospects ruins conversion rates
β Mismatched customers wonβt believe in your product even if they sign up
β Theyβll likely spread negative word of mouth and cancel
The solution? Carefully target your ideal customer profile from the start.
π§ Listen to Mattβs full insights on getting the right prospects into your funnel in this podcast episode β https://www.stunandawe.com/post/reaching-1m-mrr-matt-wolach-on-saas-sales-strategies-for-rapid-growth