With No Third-Party Cookies, Brands Must Prioritize Martech [Video]

How do you get a dream role without any experience? For Chris Marino, it turned out that all he had to do was ask. With support from incredible leaders, Chris secured a coveted finance internship at American Express and is now the global head of performance marketing and media at Bloomberg Media.

Discover how Bloomberg Media is reaching younger audiences through Quicktake, why it’s fundamental marketers obsess over martech, and what being a leader entails for Chris.

How did you get to where you are today? Any noteworthy aha-moments along the way?

I have been incredibly fortunate to be supported by leaders who at times believed in me more than I did myself. My dream was to secure an internship in finance, but I needed to find someone willing to take a chance on me with no prior professional experience. I found alumnus Steve Squeri, then group president of Global Corporate …

Tags Marketing Ideas, Marketing Technology, Martech