A day of a marketing analyst’s life [Video]

I was pleased to be invited as a guest speaker for the Marketing Analytics for Customer Engagement class on April 9th, 2024, which was presented by Mr. Godish at the Pitt School of Business. I simplified the Data Analytics Process into four steps and imparted some honest insights to undergraduate students, thereby encouraging them to consider their career paths with a broader perspective.

#dataanalytics #marketinganalytics #digitalmarketing