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Google Analytics Data Preservation [Video]

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Marketing Analytics and Reporting

Google Analytics Data Preservation

With Google Universal Analytics shutting down, it’s crucial to archive your data to maintain access to valuable insights beyond the shutdown date and continue leveraging it for strategic decision-making.

IMPORTANT NOTICE: SHUTDOWN DATE IS JUNE 1ST, 2024

Two essential steps are recommended: firstly, backing up your old data, and secondly, integrating and configuring Google Analytics4.

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