You can often get more organic traffic by updating an existing piece of content rather than creating something from scratch. But you need to know *what* to change. Here are the 9 changes I made to an existing article that helped it climb to the first page of Google.
For more SEO resources, see below: 📊📊📊
2 Simple Ways to Use Google Search Console to Improve SEO Results: https://youtu.be/nNFKAIdvmq8
🔗 SEO Tutorial Part 1: SEO Basics – What Google Wants in SEO, The Impact of Domain Authority, and SEO Foundations: https://youtu.be/tgWno7QCQq0
🔗🔗 SEO Tutorial Part 2: How to Create Topic Clusters That Will Rank and Drive Traffic and How to Do On Page Optimization: https://youtu.be/4frrcHu1AFw
🔗🔗🔗 SEO Tutorial Part 3: How to Do SEO Reporting – 5 Actionable Reporting Actions With Google Search Console: https://youtu.be/hZkirR9-RYE
**Some relevant SEO links for further reading**
Understanding and Measuring Branded vs. Non Branded Keywords in SEO: https://www.rootandbranchgroup.com/brand-vs-non-brand-organic-search/
Image Alt Tags and SEO: https://www.rootandbranchgroup.com/image-alt-tag-seo/
SEO Considerations for Website Redesign: https://www.rootandbranchgroup.com/seo-considerations-website-redesign/
How to Edit Your robots.txt File in WordPress: https://www.rootandbranchgroup.com/edit-robots-txt-wordpress/
How to Disavow Spammy Backlinks in Google Search Console: https://www.rootandbranchgroup.com/how-to-disavow-bad-links/
Great Free SEO Tools: https://www.rootandbranchgroup.com/the-best-free-seo-tools/
GA4 vs. UA: https://www.rootandbranchgroup.com/google-analytics-4-vs-universal-analytics/
Root and Branch offers free digital marketing training and tips focused on Google Analytics, Google Ads, Google Tag Manager, and SEO.
You can follow Root & Branch on LinkedIn: https://www.linkedin.com/company/root-branch
Or
Connect: https://www.linkedin.com/in/zackduncan
About Root & Branch: https://www.rootandbranchgroup.com/about/
Why I’m a data driven weirdo: https://medium.com/@zduncan/data-driven-weirdo-3f02354ae62
Thanks for coming by!
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Digital Marketing and SEO can be hard, but there is someone whose yoke is easy and whose burden is light.
Rest easy. Mathew 11: 28 – 30
Meeting the Real Jesus – Tim Keller: https://www.youtube.com/watch?v=alfiS6-xHPI