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New: Tracking Phone Number Clicks with Google Tag Manager and Google Analytics 4 [Video]

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Marketing Analytics and Reporting

New: Tracking Phone Number Clicks with Google Tag Manager and Google Analytics 4

📞 Learn How to Monitor Phone Number Clicks with GTM for GA4! Track Call-to-Action Interactions Effortlessly 📊

In this tutorial, discover how to effectively track phone number clicks on your website using Google Tag Manager (GTM) for Google Analytics 4 (GA4). By setting up a generic trigger called “link all click” and configuring tags with custom parameters for link URL and text, you’ll be able to capture phone number interactions and gain insights into user engagement.
🔍 Step-by-step guide to setting up a generic trigger in GTM called “link all click” using a variable for click links.
🔍 Configuring the trigger to fire when users click on any link on the website.
🔍 Accessing tag assistance in GTM to identify the main condition for tracking phone number clicks.
🔍 Modifying the trigger to add conditions specific to phone number links.
🔍 Creating custom tags in GTM to track phone number clicks as custom events in GA4.
🔍 Configuring tags with custom parameters for link URL and text to capture phone number interactions.
🔍 Utilizing GTM preview mode to verify that tags fire correctly and data is passed to the GA4 property.
Ready to unlock valuable insights from your phone number clicks? Follow our tutorial and start tracking with GA4 and GTM today!

How To Setup GA4 with your website
https://www.youtube.com/watch?v=9nkrt7ZvKZ4

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