Start integrating video into your SEO strategy – with Sara Taher (SEOin2024)

If you’re looking for a new weapon to add to your arsenal, Sara Taher from Assembly Global says that video is the way to go. She believes that this is where users and search engines are turning their attention.

Sara says: “Integrate video content into your SEO strategy, be it long-form, short-form, vertical, horizontal, or square videos.”

“You want to leverage video on the SERPs themselves and also on other platforms as well – like YouTube and TikTok. You basically want to create video content that you can also post on your website. For each of those, there are values that they are going to bring to your business.”

Read the full transcript of Sara’s interview at https://majestic.com/seo-in-2024/sara-taher

Watch the original SEO in 2024 series: https://www.youtube.com/playlist?list=PLOr75FiG9ta3VHazwE342NEVYRT7hGBAy

Watch more Additional Insights: https://www.youtube.com/playlist?list=PLOr75FiG9ta1QMcze3CsbqB78JwGThB3F

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Timestamps:
00:00 Video SEO strategies
04:47 Video content for SEO and product pages
07:46 Video content and brand guidelines
10:21 Video creation, SEO, and repurposing content