The Marketer’s Guide to Data Science Collaboration [Video]

“The Marketer’s Guide to Data Science Collaboration” is an insightful webinar aimed at empowering marketers to work with data science teams effectively. Discover the framework to seamlessly integrate data science into your marketing strategies, from understanding the data science lifecycle to fostering successful team dynamics.

In this webinar, you’ll learn:

– The fundamental stages of the data science lifecycle.
– Key indicators of a successful data science team.
– Strategies for breaking down silos between marketing, technology, and data science departments.
– Best practices for maximizing collaboration opportunities throughout a project.
– Techniques for formulating impactful hypotheses and defining business questions that drive real-world results.